A Force for Good: Empowering Visionary Women to Lead High-Impact, High-Growth Enterprises - Coco Sellman

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Sellman, Coco: - Coco Sellman believes business can be a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, Coco has launched five companies and guided over 500 startups. As the Founder & CEO of A Force for Good, she leads an innovative ecosystem for purpose-driven women founders, helping them unlock exponential growth and prosperity.One of Coco's recent triumphs is Allumé Home Care, a healthcare services company inspired by her stepdaughter, Amelia. Allumé provided around-the-clock nursing care for medically fragile children and adults. Under Coco's leadership, Allumé grew rapidly to eight-figure revenues, merged with another home health platform (All Pointe HomeCare), and achieved four-figure profits in under four years. Her advocacy led to a 31.7% increase in Connecticut's complex nursing Medicaid rates, expanding access for those most in need. The company completed a successful exit in 2024.Coco's vision is to support the emergence of the next generation of businesses like Amazon and Whole Foods-founded and led by women. She created the Force for Good System(TM), designed to help women entrepreneurs (and wholehearted men) scale their ventures from $1M in annual revenue to $20M and beyond. Her approach blends strategy and analysis with wisdom and community.As an impact-focused venture investor, board director, and advisor, Coco is dedicated to helping women-led businesses thrive. She's a Limited Partner of Moderne

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